review #2 TOS'08 _ Artecnica DWC

TATU STOOLS AND TABLES
Launched 2007
Design: Stephen Burks
Cape Town, South Africa
Artisans: Zimbabwean refugee wire artists and weavers.




TRANSNEOMATIC
Launched April 2007
Design: Fernando and Humberto Campana
Container bowl made from repurposed scooter tire and natural wicker.
Comes with woven fabric sleeve and bag made from recycled cloth.
Vietnam was chosen as the perfect venue for production because of country’s rich supply of discarded scooter tires and rattan handcraft resources.


WITCHES’ KITCHEN
Launched April 2008
Designed: Studio Tord Boontje
Tord Boontje’s Witches’ KitchenTM is an extensive handcrafted kitchenware collection featuring cookware, utensils, and kitchen couture.
Artisan communities in Brazil, Guatemala, and Colombia to produce different elements of the collection.




tranSglass®
Launched 2005
Design: Tord Boontje and Emma Woffenden
Guatemala City, Guatemala
Artisans: Glass Cutters trained by Tord Boontje and Enrico Bressan
Consultants: ATA and AGEXPROMPT
Part of MoMA Permanent Collection






BEADS & PIECES BEADED CERAMICS
Launched 2006
Design: Hella Jongerius
Artisans: Ceramicists from Peru, Shipibo beaders from coca-leaf growing region of Peru.




COME RAIN COME SHINE CHANDELIER
Launched 2004
Design: Tord Boontje
Rio de Janeiro, Brazil
Artisans: Coopa-Roca Women’s, Cooperative from Rio favela
Consultants: The British Council

what is DESIGN WITH CONSCIENCE (DWC)?
Artecnica product line that infuses high design with social and environmental responsibility and the result of collaborative exchanges between Artecnica, designers and artisan groups around the world.
The first Collection was launched in 2004, and they are one of the pioneers of sustainable design in the industry.

DWC key features:
_Low-impact or recycled materials
_Hand-made
_Creates sustainable income for artisans in developing countries
_Design collaboration based on respect, friendship, and trust
_Highlights sustainability issues that influence consumer behavior

why DWC ?
Artecnica views sustainability as a design constraint:
_Design products that create positive impact for everyone involved
_Product innovation
_Move design beyond the finished object
_Think about the process and what goes into product
_Think of sustainability as a design criterion like form or function

how does Artecnica achieve this?
_Artecnica infrastructure for delivering sustainable design products
_Deep relationships with designers and consultants
_Access to talented artisans
_Distribution network

_Media and press
_Collaboration is important
_Work with artisans in their communities

_Incorporate local materials, motifs and techniques
_Provide training and machinery when needed
_Engage and challenge artisans’ skills

ARTECNICA DESIGN PHILOSOPHY
“The journey of our product is as beautiful as the product itself.”